Netflix Doc Examines “all-American” Retailer Abercrombie & Fitch (Review)
'White Hot: The Rise & Fall of Abercrombie & Fitch' is a brand new Netflix documentary from director Alison Klayman ("Jagged").
While the company still exists in an altered form, clothing retailer Abercrombie & Fitch was an inescapable presence in malls across the country. No really, you couldn't escape it. If you were anywhere near it in the mall's footprint, you could smell their exclusive store scents wafting through the building and you could hear the bass of club remixes reverberating through the walls.
If you were enticed through the doors by the often-shirtless young men who were hired as "models," you would see sexualized imagery on the walls, the shopping bags, and inside the A&F Quarterly magazine published by the company. It was "fast fashion" appealing ...